The Hobey Baker Award is considered the Heisman Trophy for collegiate hockey. The Hobey Baker Memorial Award Foundation is committed to the advancement of athletic achievement, character, and sportsmanship in college and high school hockey. It was established in 1991 and is based in Minneapolis, Minnesota.
We were tasked with designing and developing a new website within a CMS that had the capability to capture, tabulate and record in real-time the fan vote portion of the award process. In addition, the site needed to allow over 1,000 high school hockey coaches from around the country to login, register and nominate their candidate for the annual High School Character Award. The site currently handles 60,000 visits a month and over 200,000 during the season.
We are currently in the process of working with their marketing firm, DMSM Marketing and the NHL on the next phase of elevating the brand.
- Website Design